Tell us about your working career to date and what brought you to Genius?

I spent the past 2 decades working for an online ‘casino’ marketing agency in South Africa. After the company sold out to a competitor, I suddenly found myself on the market for a job but decided to go the Freelance Route. Sounds cool right? But finding clients and work was NOT as easy I had initially thought! Luckily, I landed with my bum in the proverbial butter by ‘virtually’ meeting up with Emma through a random contract job. Emma quickly recruited me on several of her own projects, and last year invited me to join the GENIUS Team full time – let’s just say I haven’t looked back!


What do you like most about your role?

Goodness, where do I start?!?! I have a passion for designing, rejuvenating, and propelling the brands that GENIUS has in its portfolio. The Creative License I’m afforded keeps me on my toes and allows me to really bring my own flare to a lot of the brands. It’s also amazing to work with a team that is scattered all over the globe but comes together to work on such diverse projects – and bring ideas to Life! Let’s be honest, I love what I do, and I have fun doing it! The Genius Team is a close-knit family and I couldn’t imagine a day without them…


What do you like to do outside of work?

Take your pick!!! When I’m not binge reading on my Kindle (and nodding off intermittently) I’m hooked on any combination of the following = Family – Fitness – Weight Training – Hiking – High Heels – Miniature Daxies (that’s ‘Sausage Dogs’ to most people) – Maincoones – Tequila, Wine or Whiskey! Yeah, Baby!



I’m ashamed to admit I don’t even know what a podcast is!!! gulp – does that give my age away? My taste in music is erratic, to say the least – Nicki Minaj to Disturbed, Britney to Neyo, In This Moment to Cardi B… and let’s throw in some Pink, Taylor Swift, and Five Finger Death Punch!!! BOOM! There – told you it was all over the show hahaha. If I had to list my taste in Series I would take up most of your day – fair to say my husband and I enjoy nothing more on a Friday evening than 2-5 episodes of our latest ‘FIX’ and a bottle of Tequila between us (and No, we clearly don’t have any ankle biters to our name)