Genius Marketing | SME | Marketing | Advertising | Branding
Articles on marketing, advertising and branding for SMEs and small businesses.
marketing, advertising, branding
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GENIUS ARTICLES

Now, you might think that an agency that does a lot of branding and rebranding would be a staunch advocate of SMEs rebranding every 3 minutes. After all, it’s more work for us right? Technically true, but businesses that are addicted to rebranding rarely achieve......

So, last Friday I was saw this little gem of a tag line/sponsorship/event match up appear in my Facebook feed: I’d had one too many glasses of wine to do anything other than find it amusing and pop it into my list of entertaining ads......

Mobile first…again Back in 2012, in response to the rapid growth of smartphone adoption by consumers, the web design world went mad for mobile. UX and UI guys started designing for “mobile first”. Gradually this filtered down until even all the DIY template style web builders offered mobile......